Justin Schenck: Crush Limiting Beliefs & Build a Purpose-Driven Life and Business | Ep41

Show Notes & Links

Justin Schenck is an entrepreneur, speaker and the host of the top rated podcast the Growth Now Movement. He has been named a Top 8 Podcaster to follow by INC Magazine, featured in Thrive Global and chosen as an ‘Icon of Influence’ in the new media space. 

Justin’s podcast has grown to become a podcast that is currently getting played in over 100 countries every single week and he has gone on to help countless people grow their brands and business with his company PodBrand.io 

He is also the host and creator of one of the go to events for entrepreneurs and forward thinkers; Growth Now Summit LIVE! 

In this episode of the Successful Spiritualpreneur Podcast, Christian sits down with Justin Schenck—speaker, entrepreneur, and host of the top-ranked Growth Now Movement podcast, heard in over 100 countries worldwide. What began as a passion project turned into a global movement dedicated to helping others rise from adversity and build lives rooted in purpose, connection, and inner work.

Justin shares his powerful story of growing up in hardship, losing his mother to addiction, and realizing that self-love—not success—is the foundation of true transformation. He reveals how spiritual awareness and grounded action helped him shift from burnout to balance, and how entrepreneurs can find freedom by redefining success on their own terms.

They explore Justin’s 3-step process for overcoming limiting beliefs, his intentional approach to building a business that supports his lifestyle, and why creating real community matters more than ever in the digital age. From manifesting with clarity to hosting in-person summits that spark human connection, Justin proves that growth is an inside job.

If you’re a spiritual entrepreneur ready to take action, heal your inner story, and build something meaningful—with less hustle and more heart—this episode will meet you exactly where you are.

Connect with Justin Schenck:

Follow on Instagram: @justintschenck

Check PodBrand website: https://www.podbrand.io/

Attend the Growth Now Summit: https://www.justintschenck.com/

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Introduction

On this episode of the Successful Spiritualpreneur Podcast, host Christian welcomes Justin Schenck—entrepreneur, speaker, and host of the top-rated Growth Now Movement podcast. With over 3 million downloads and listeners in 100+ countries, Justin has become a guiding voice for those seeking to grow their business and soul in alignment.

But his journey didn’t begin with success—it began in struggle.

From childhood adversity to the tragic loss of his mother, Justin shares how he transformed deep pain into a purpose-driven movement that now empowers thousands of entrepreneurs worldwide. In this powerful conversation, you’ll discover:

  • The origin story behind the Growth Now Movement
  • How Justin learned to overcome limiting beliefs through self-love and community
  • The balance between manifestation and action as a spiritual entrepreneur
  • His 3-step framework for breaking free from inner blocks
  • Why being in the room matters more than ever in the age of virtual connection

Whether you’re a seasoned entrepreneur or just starting out, this episode offers grounded wisdom and heartfelt insight to help you build a life and business that truly feel aligned.

Part 1: From Pain to Purpose — Justin’s Turning Point

Before the podcast, before the accolades, before the stages—Justin Schenck was simply a young man trying to figure out how to rise above his circumstances.

He shares openly about a childhood marked by instability:

  • His mother battled opioid addiction for 20 years.
  • His father spent time in jail.
  • He struggled in school, with a GPA as low as 1.7.

Despite these challenges, something inside him refused to settle. Entrepreneurship became his escape route. But after three failed businesses, Justin realized that strategy alone wasn’t the answer. That’s when he turned to podcasting—not to teach, but to learn.

Then, six months before launching the Growth Now Movement, tragedy struck: Justin’s mother passed away from her addiction. This heartbreaking moment became the catalyst for a deeper inquiry into life, purpose, and healing.

He had two major realizations:

  • “My mom didn’t die because she was an addict. She died because she didn’t love herself.”
  • “And I realized… I didn’t love myself either.”

This shift redefined everything. What began as a podcast to learn business skills evolved into a platform for raw conversations about growth, rock bottom moments, and the journey to self-love and spiritual alignment.

“What are we really chasing—and why? That became my guiding question.”

Justin’s vulnerability became his superpower. And the show took off—not just in numbers, but in impact.

Part 2: The Growth Now Movement — More Than a Podcast

What began as a simple podcast launched from a place of curiosity and pain eventually became a global community.

Justin started the Growth Now Movement to ask better questions—questions about failure, resilience, and the inner world behind outward success. But over the years, it became clear: he wasn’t just hosting a podcast—he was building a movement.

Here’s what makes the Growth Now Movement different:

  • It’s rooted in real conversations about overcoming adversity, not just tips and tactics.
  • It blends personal growth with entrepreneurial action—creating holistic success.
  • It brings people together through the Growth Now Summit, a high-energy, in-person event designed for entrepreneurs and forward thinkers.

“This isn’t just a podcast. It’s a room full of people who give first without expectation.”

Justin describes the event as a day-long rock concert for entrepreneurs—where information meets inspiration, and human connection is the real currency.

He’s been intentional about keeping the Summit offline. No recordings. No replays. Why?

  • Because he believes in the power of presence.
  • Because transformation happens in the room.
  • Because the right conversation at the right time can change your entire trajectory.

The Growth Now Movement has become more than content—it’s a container for real growth, deep healing, and meaningful collaboration.

Part 3: Finding the Balance — Spirituality Meets Strategy

One of the most powerful insights from Justin’s journey is how he’s learned to bridge the gap between the spiritual and the practical.

Many spiritual entrepreneurs struggle to stay grounded in business—while many business-driven entrepreneurs feel disconnected from deeper meaning. Justin lives in the middle of that spectrum, and he’s found his flow by honoring both sides.

“We’re spiritual beings in human bodies. But it’s our human side that has to take action to fulfill that purpose.”

Justin’s approach to balance includes:

  • A daily visualization practice that engages all five senses
  • Tuning into soul-led desires while taking aligned action
  • Letting go of hustle culture and replacing it with intentional living
  • Asking: “How can I work less and make more—while helping others grow?”

He no longer believes in just “pushing through.” Instead, he asks:

  • Is this in alignment?
  • Is this energizing me?
  • Does this allow me to serve from a full cup?

This balance has shaped how he builds offers, runs events, and creates content. It’s why he no longer chases numbers—and instead designs his life around what matters most.

“The masculine builds the plan. The feminine asks—what’s getting in the way?”

In Justin’s world, strategy and surrender aren’t opposites—they’re partners.

Part 4: Crushing Limiting Beliefs — The 3-Step Process

At the root of most stagnation—whether in business, relationships, or personal growth—are limiting beliefs. Justin Schenck has spent years helping entrepreneurs identify and overcome these hidden mental blocks.

His personal limiting belief?

“I’m not enough—for love, for success, for anything.”

Through deep reflection and research, Justin discovered that limiting beliefs often come from four sources:

  • Childhood: labels and narratives from family (e.g. “He’s just shy”)
  • Self: internal stories we tell ourselves after rejection or failure
  • Society: cultural narratives about who we can or can’t be
  • Big T Trauma: buried experiences that continue to live in the body

Once you uncover where the belief comes from, Justin recommends this simple—but powerful process:

🔁 Justin’s 3-Step Method to Overcome Limiting Beliefs:

  1. Get Uncomfortable
    • Commit to something publicly that challenges your story (e.g. 75 Hard)
    • Force yourself into action before you feel “ready”

  2. Surround Yourself with the Right People
    • Growth is uncomfortable—you need support
    • Community makes the process sustainable

  3. Take Consistent Action
    • Nothing changes unless you do
    • Momentum silences self-doubt

“Every time I go to the next level, that voice says, ‘Who are you to do this?’ But I now know how to quiet it.”

This process isn’t about perfection—it’s about progress. Over time, the voice of fear gets quieter, and the voice of truth gets louder.

Part 5: Designing a Life of Freedom and Impact

After years of hustle, Justin realized that more money doesn’t always mean more freedom. He began asking a better question:

“How can I get paid to be me—and still have time to live?”

This mindset shift led him to redesign his business model from the inside out. The goal: earn well, live fully, and serve deeply.

🔑 How Justin Created a Values-Aligned Business:

  • Built PodBrand: a content creation company that delivers high-end podcast video clips with real editors, not AI
  • Partnered strategically: delegated operations while maintaining 60% profit share—keeping income passive and scalable
  • Launched the Skeleton Key Mastermind: a curated, invite-only space for entrepreneurs ready to grow without burnout
  • Said “no” more often: protected his time, energy, and mission

Justin now filters every opportunity through a simple lens:

  • Does this align with my purpose?
  • Will it support the lifestyle I want to live?
  • Can I do this with joy and integrity?

“You don’t need to be a millionaire to live your dream—you need clarity, courage, and the right systems.”

He encourages other spiritual entrepreneurs to redefine success on their own terms—not based on external validation, but on internal fulfillment.

Part 6: The Five People You Need in Your Life

One of the most grounded insights Justin shared in this episode is a powerful framework for building a supportive inner circle. Whether you’re scaling a business or deepening your personal journey, these five roles help you stay aligned, accountable, and inspired.

“You don’t need everyone—you need the right ones.”

👥 Justin’s 5 Essential People for Growth:

  1. The Cheerleader
    • Believes in you no matter what
    • Reminds you of your worth and potential on tough days

  2. The Bruiser
    • Calls you out when you’re out of integrity
    • Pushes you with radical honesty to keep evolving

  3. The Mentor
    • Has walked the path before you
    • Offers wisdom and perspective from experience

  4. The Softie
    • Provides emotional safety and empathy
    • Helps you stay connected to your heart and humanity

  5. The Coach
    • Holds you to your highest standard
    • Helps you execute and stay focused on your goals

“My wife is my Softie. My best friend married us—he’s my Cheerleader. These people keep me grounded and growing.”

This intentional support system creates the emotional infrastructure needed to navigate the highs and lows of entrepreneurship. As Justin puts it, “You can’t do deep work alone—and you don’t have to.”

Conclusion

Justin Schenck’s journey reminds us that true success isn’t about titles or downloads—it’s about alignment, connection, and choosing growth every single day.

From losing his mother to building a global movement, Justin’s path shows what’s possible when you combine inner healing with consistent action. He’s proof that self-love, strategy, and spirituality can coexist—and that your past doesn’t define your future.

💡 Key Takeaways:

  • Overcoming limiting beliefs starts with getting uncomfortable, finding support, and taking action
  • Success without self-love feels empty—define it on your terms
  • Community is the real catalyst for transformation
  • Balance is about living with intention, not grinding harder
  • You don’t need millions—just clarity, courage, and alignment

“You are exactly where you chose to be. That means you get to choose where you’re going next.”

Remember: your growth isn’t a destination—it’s a daily choice. One step, one belief, one aligned action at a time.

Podcast Transcript

Christian
What’s up beautiful people, this is Christian from the Successful Spiritualpreneur Podcast and today I’m super excited to have Justin Schenck on the show. He’s an entrepreneur speaker and the host of the top rated podcast growth now movement. He has been named one of the top or the top eight podcaster to follow by ink magazine, ⁓ featured in thrive global and chosen as icon of influence in the new media space. Justin’s podcast has grown to become a podcast that is currently getting played.

in over 100 countries every single week. And he has gone to help countless people grow their brands and businesses with his company, Pot Brand IO. He’s also the hosting creator of the one of the go-to events for entrepreneurs and forward thinkers, the Growth Now Summit Live. Welcome to the show, Justin.

Justin Schenck
Dude, thank you so much, Christian. I’m excited to dive in and get to know each other a little bit more on this call.

Christian
I know that’s, that’s my favorite part on podcasts. Just like, you know, oftentimes I wish just like, I wish it like, sitting here with clients and then before we do that, like branding or website stuff is part of our agency. Like, I totally forgot about that one. but yeah, tell me more about growth now movement and how’d you get into it? Like what inspires you do, you know, what makes you so fired up about it? And it sounds like such a cool movement, you know? So yeah, tell us about it.

Justin Schenck
Yeah, man, it’s interesting, right? So I started podcasting nine years ago. As a matter of fact, just a couple of days ago, we passed the nine year anniversary of launching the podcast. And to kind of put that in context, if I told people I had a podcast nine years ago, the response is, what’s a podcast? Right. And now we fast forward nine years later and it’s like, oh God, you have a podcast too. Everybody’s got one. Right. And so to see the evolution of that medium has just been so incredible. But I was lucky enough that I got in early. And the original concept behind the show was I wanted to interview entrepreneurs.

figure out how to be a better entrepreneur. Because up into that point in my life, I had three failed businesses. All signs pointed to, I can’t really figure this out, right? I wasn’t a great student. As a matter of fact, in high school at one point, I had a 1.7 GPA. My mom was in middle of a 20 year opioid battle and my dad was in jail. And so like, I didn’t know what I was going to do or what I was going to be, but I wanted to create my own path. so entrepreneurship was always something that called to me I was like, well, let me interview entrepreneurs. And what ended up happening was six months before I launched the show, my mom lost her battle to opioids.

And it completely changed my entire thought process about like, what is life all about? Like, what am I really chasing? What am I going after in life? And, you know, obviously, as men, you know, we’re taught that you go get the money, you go get the house, you get the car, you go get the girl, and then you can be happy, right? Like, those are the things society says, if you go have these things, all of a sudden, you’ll be happy. And so when my mom passed away, I really dove deep into conversation with people and started asking them about, you know, their rock bottom moments and how they overcame limiting beliefs.

⁓ you know, from there, it really began to build a foundation for me. And here’s the crazy part, man. I had two realizations after my mom passed away. The first one was she didn’t die because she was an addict. She died because she didn’t love herself. And the second piece was I also didn’t love myself either. And it was this great realization. And so the podcast took off. I started making money with some businesses that I launched outside of it. ⁓ started speaking all over the country, getting accolades, some, some of what you mentioned,

And although I got all those things, society said, if I get it, I can love myself. And I didn’t. I still hated myself. And I think that’s where the journey really began for me personally was, OK, how do I really figure this out? How do I begin to love myself and lean more into my purpose?

Christian
Yeah.

Beautiful. Yeah. And I think that’s where a lot of times, you know, there’s like yin and yang, like the masculine and the feminine, right? Like how much are you in balance? How much, how do you find your balance point is something that I constantly come back to also on this show and also for myself. And with that being said, it’s like, feel people who are, let’s say spiritual entrepreneurs, often say they come from like a love space and don’t have the business mind. And then you have the other side of people.

who come from the business side and kind of have seen the emptiness from that side and just like, yeah, I’ve had it all, but it’s just not there. You know what mean? So on this show, we’re really trying to like be like with one leg in the matrix and the other one outside of it kind of thing. And where’s your balance point? like, how, yeah, tell us how, how can we be more business minded if we’re spiritual or how can we be more spiritual for business minded, you know?

Justin Schenck
Yeah, yeah.

Well, I think I think the end of the day is the realization of like we are spiritual being in a human body trying to experience human things. And I think a lot of times when you talk about the spiritual side, right, the woo woo, the over the top, not grounded in reality, they forget the fact that they’re supposed to be here to learn human things and still act like a human. Right. And so I think for me, finding the balance is the understanding that like, yes, my my spirit and my soul have a higher purpose.

but it’s the human part of me that has to take action in order to create that purpose, right? And without action, we’re nothing, right? I always say like, what’s not growing is dead. And so action is something that’s necessary in order to create anything. Whereas the spiritual side is more of like sit back and manifest, right? And I do believe in a sense of visualization and manifestation. But the way I kind of look at it is I have a daily visualization practice that I do that will put me…

whether it’s five, 10 minutes, it’s not long, right? But it’s daily where I’ll put myself in a situation where I want to belong, right? That’s so my events coming up, but I’m sure this episode will come out after my event. But April 4th is is my event and I’ve daily been visualizing myself on the stage. What will the people, you know, sound like and be like? What will the hugs feel like? What will it smell like in that room? All those things, right? And tie myself to all five senses. But what that does from a manifestation standpoint in my mind is I get so excited about it because I put myself there.

that the action piece becomes easier to take. Right. And I think that that’s kind of how I stay grounded in both sides. Like the understanding that you have to dream, you have to manifest, you have to, you know, believe in that higher power type of thought process. But the human part of you has to take action. And we do that in multiple ways. Right. It’s about, you know, getting on sales calls. It’s about generating leads. It’s about getting in front of the right people. It’s about showing up and doing the big scary thing and not thinking it’s just going to magically appear. And for me, like,

It took a while to find that balance because I was very much like you said, you said masculine and feminine very much in my masculine for a very long time of like, rah rah action, take action, push hard, keep going. And now my balance is how do I work less and make more? How do I lean more into my hobbies and the things that I love and the people that I love? And we do that by creating the right experiences for other people. And I think that’s kind of the beauty of my evolution is like spirituality has become so much more apparent the last five or six years of my life.

that that’s become a whole new journey and that I feel like I’m still discovering and still unlocking in many ways.

Christian
So cool. So tell us how, I mean, everybody’s always growing, right? So how can we, how can we grow? What are we gonna learn on the growth now movement or the event even?

Justin Schenck
Yeah, know, growth is funny, right? It’s not linear, right? There’s ups and downs no matter what you do, but it’s a constant. Again, going back to what I said earlier, what’s not growing is dead. And so we have to constantly be evolving. There’s no end point to this, right? Like there’s no all of a sudden we’re gonna get to a point and go, ⁓ everything’s great. And so it’s that constant evolution until we take our last human breath. And I think part of that is like, look, if we…

If we first have to realize our full potential, right? And a lot of times it’s getting in the right rooms, it’s having the right conversations, the right mentors, the right people guiding you. But the second piece is we have to get rid of those limiting beliefs that we carry with, you know, around with ourselves. We all have limiting beliefs. Like I’m friends with people who are multi-billionaires and celebrities and all these people. And I don’t say that to impress you, but to impress upon you that these people also have limiting beliefs, right? But it’s about being able to take action to overcome those limiting beliefs. And once you do that,

you can then aspire to grow into the person you’re meant to be. And so a number of years ago, I really kind of realized that I had this process in order to overcome and squash the limiting beliefs that I have in my life. And so I started to do some research and I was like, well, where did limiting beliefs didn’t come from? Right? Like, where do these even manifest from? Why am I thinking of things that I’m thinking? And after some research, I realized they come from four main places. And so the first one is childhood.

And this could literally be as simple as you’re walking through the mall with your mom when you were a little kid, and she runs into somebody from college and they’re so excited to see each other and they’re like, my gosh. And you you hide behind your mom’s leg and your mom goes, that’s Christian. He’s just shy. That simple statement will then be implanted in your brain that you’re shy, right? And that’s why all of a sudden we go, I can’t be a public speaker. I can’t start a podcast. I’m too shy. I can’t go start a conversation with a stranger. I’m too shy. But the reality is, it just a passing comment.

from when you were four years old that your mom, you know, brushed aside and she didn’t do it harmfully. But it’s just how that works. Right. So that’s the first place is childhood. Second place is self. And so I’ll tell another childhood story that could lead to something like this. But say you have a crush on a girl in middle school and you go ask her out. She goes, no, I’m interested in dating Bobby instead. Right. You then go look in the mirror and you go, man, nobody loves you. You’re ugly. She doesn’t like you because you’re ugly. You’re this, you’re that you’re dumb. Right. And we start to write our own narrative. She didn’t say that she just simply said she was interested in somebody else.

But you start to write your own narratives. That’s the second place. Third place is society. Society says, you know, you’re a minority, you can’t do that. Society says you’re a female, you can’t be that society says you’re this you can’t go on to do that. And we can choose to believe that or not. And unfortunately, a lot of people believe that and that’s a third place. And then the fourth place is a little bit deeper. It’s what Gabby Bernstein calls the big T trauma. And the big T trauma is essentially like something that happened to us in our lifetime that we completely wash from our memory.

but it’s still energized into our body through our subconscious. A lot of times it’s not to be crude, but it’s sexual molestation or things that sometimes people go through as a child that they forget about, but that trauma is still carried through them and that can create limiting beliefs. And so the first thing we need to do is we need to identify where does this limiting belief come from? Mine was I’m not enough, right? So I’m not enough for love, I’m not enough for success, I’m not enough for all these things and that stems to my childhood for a number of reasons.

But what I realized was there’s a process to overcome these and I’d love to share them if you’re interested.

Christian
Yeah, absolutely.

Justin Schenck
Yeah, so there’s a three step process. So it’s very simple, but it’s not easy. The first step is you have to get uncomfortable, right? So we have to get uncomfortable in our bodies, right? You talk about spirituality on this podcast a lot and kind of the mixture of the two. The way I humanize spirituality is that we are all energy, right? People can’t argue that we’re protons, neutrons and electrons. We are all energy. Everything is energy. And so the first part about getting uncomfortable is we have to disrupt that energy that’s in our body and over to

in order to rewrite our brain and our neural pathways to say this is not true. Right. And so I say it like this, right. So somebody’s if somebody’s loony belief is I can’t get in shape. I say what I want you to do is I want you to publicly commit to a challenge of some kind that will force you into doing something really hard. Right. So like doing something like 75 hard, which is created by Andy for sell. I like publicly admit it. Right. So now you’re uncomfortable. Not only did you publicly admit that I’m going to

go do this crazy thing and all of sudden you feel like you can’t handle it but now everybody’s gonna hold you accountable, right? So that’s number one, you have to get uncomfortable. The second piece is you have to surround yourself with the right people. This is a really important piece because getting uncomfortable is really uncomfortable and if you don’t have the right people to support you through that process, you will fail. And then the third piece is you have to take action because nothing works unless you do. And so whatever it is you’re trying to overcome, you have to put in the work.

whether that’s something as simple as like, okay, hey, I’m going to the therapist and I’m truly talking about my feelings every single week. And I’m putting in the work every single week from whatever homework that therapist gives me, or making sure that I’m admitting my faults truly to my coach who will then coach me through the work I have to do. You have to take the action in order to overcome them. And then over time, these limiting beliefs will get quieter and quieter. And I realized that my limiting beliefs aren’t gone. Every time I decide I’m gonna do something crazy, I think, who am I to do this? But I can very quickly,

quiet them with that three step process. And I think that that’s been a life changer for me and so many people that have been able to mentor because look, limiting beliefs are all real, we all have them. We have to be able to work through them. And that’s the process in order to really overcome them over time.

Christian
Yeah, beautiful. Thanks for sharing that. I think, you know, sometimes you or we onboard new clients or you might have some clients or coaching, you know, people that you coach. And then at some point you outline the strategy, right? And then you’re just like this big ass strategy that, you know, you’re just like, my God, that’s going to be so epic. But then at some point you get to this point where that person gets to the point where you just…

You can’t execute on that strategy anymore or you stop somehow. like that’s where those limiting beliefs come in. You know, and I always say the limiting beliefs like doing the internal work is the feminine side of strategy, right? There’s the masculine side of like putting it on a map, doing it every day. No excuse, right? But what’s in the background, what’s going on that’s maybe preventing you from taking that action?

Justin Schenck
Hmm.

Christian
Those are the limiting release. So I’m happy you outlined how to handle those. It’s really important. And yeah, we all have them. Thanks,

Justin Schenck
Yeah, yeah, you know, it’s

the stories that we tell ourselves, right? We all have stories around money. We all have stories around who we think we can be. We all have stories of all those things. it’s like the question is, can you rewrite that in order to create that success in your business and in your life, right? And a lot of times, like you said, I love the fact that you said, like, you know, sometimes we work with clients and we’re working through things and all of sudden they stop doing what they’re supposed to be doing, or we can’t execute on that next thing because of whatever.

You know, I’ve worked in the podcast space for very long time. Do know how many people have come to me and said, I want to start a podcast, and they just never do. Like, I mean, throughout my nine years of podcasting, I would say, thousands of people have told me, hey, I want to start a podcast. A lot of them said, because, hey, you can do it, I can do it, which I love hearing, you know, and I go, great, start. And then I see them four years later. And they go, ah, man, I still want to start that podcast. And the reality is, like, think about how far along you’d be if you had just started four years prior.

But somewhere in the back of your head, there’s a limiting belief telling you that you shouldn’t have a podcast. And so this is just reality and what a lot of people do, how they sabotage themselves. They can still have, they can have success, but like what could the success be if you could rewrite those narratives and stop telling yourself those stories? So I’m so glad you tied that into just that action within your business.

Christian
Yeah. And what type of content experts panelists can we expect on the growth now summit and will there be a recording? Cause you know, this podcast will most likely air after the actual summit. Will there be a recording?

Justin Schenck
Yeah.

Yeah, dude, really good question. throughout the event, so I call this event a day long rock concert for entrepreneurs and forward thinkers. Since this is coming out after I will say there will be another one in 2026. In April of 2026, we’re doing it again and we’re calling it the growth now summit 10 years of growth because it’s 10 years of the podcast. Don’t tell anybody they’re the first person ever told that to other than my wife. So they got some insider news. But with that being said, the event is a day long rock concert.

rock concert for entrepreneurs and forward thinkers, incredible speakers who are motivating panelists to talk about business and mindset growth and all those other things. So we dive deep, but here’s the most important part about my events, about human connection, right? Like let’s be real with ourselves. Any information you need to, in order to start that business, grow your business, whatever, it could be found in Google. But what changes and what moves the needle for people is the community you surround yourself with. I’m a big believer in.

masterminds, I run one myself called the skill to keep mastermind. I’m a big believer in coaches. I’m a big believer in attending events, not only to learn, but to also connect with other humans. And the one thing that I’ve created is a really great community of people who give first without expectation. And I think that changes the game. The room’s filled with powerful people who are going to literally pour into every single other person that’s there. And it’s a ton of fun, man. We have a lot of fun.

We have an after party, we’ve got a VIP welcome reception. We’ve got all those things. And to answer the second part of your question, there will not be a recording. And I’ll tell you why. I believe in the power of being in the room. And I did this event at first and first time I did it was in 2019. It was there was no recording. I then we all know what happened in 2020. Right? We virtual.

So I found a way to do virtual events a little bit differently where it felt like everybody was in the same room. And so I did two or three of those during that time when the world was shut down. We brought the event back in 2022. I streamed it. There were plenty of people watching. Don’t ever want to do it again. They were so disconnected. I’d never heard from them again. And so here we are back in person. 2025, 2026, we are in person in a theater in Westchester, Pennsylvania. And I believe in the power of being in the room.

and who can you meet that changes your life? think that’s really the question we need to start asking ourselves when we go to events, when we go to masterminds, who am I going to meet today that we can help each other and push each other forward? I think that’s a powerful question that people need to ask themselves more.

Christian
Yeah, beautiful. I love that. And I think it’s really great they create that boundary because that will attract the people that are actually ready for that type of transformation. And so it will enhance the energy in the room rather than just like dilute it, you know?

Justin Schenck
Yeah, dude. like, that’s the thing. Like, you know, it’s funny, you asked me the question in the beginning, and it would have taken me too long to get there. But we’re here now. You asked like, talk about the movement. So I actually called my podcast, the growth now movement, because I didn’t like the name growth now podcast. And I was like, but growth now doesn’t feel complete enough. So I have to like, put a different word there. And it was movement. I was like, that’d be cool if we created a movement. It was no, there was no conscious of like, like, all of sudden, the show is gonna get

Christian
Yeah.

Justin Schenck
you know, three to four million downloads over time. That’s not going to, I never thought I’d grow an audience. Like I didn’t, I wasn’t thinking that. So I just threw a word in there. and I had a real aha moment about two months ago when I looked, I was looking at the attendee list of people who already bought tickets to the event two months ago. And these are people that were formerly guests on my podcast were former keynote speakers of my event who are buying tickets and showing up because they want to be in the room. And I said to myself, nine years later, I finally said, ⁓ this is the movement.

that we’ve been talking about. It’s about high level people who are willing to pour into others, no matter where you are in your journey, and they want to support each other. And this is truly the movement and this room is going to be stacked with incredible human beings. And I’m fired up, dude, like we’re real close right now, like we’re two weeks out. This is real excitement, like I cannot wait to be in that room. And so yeah, man, hopefully people can come out for 2026. If they go to growth now summit.com, they can get their tickets.

Christian
Beautiful. tell us a little bit more about like apart from, you know, the speaking and all the community building that you do, like what type of products or services do you offer if people say like, yo, I really love Justin. I love who he’s up to. You know, they, you know, might look deeper into you and be like, yeah, this guy’s really cool. Like how can people engage you in whatever way?

Justin Schenck
Yeah, so it all all kind of depends, right? So I have a mastermind for entrepreneurs. It is an invite only mastermind called the Skeleton Key Mastermind. If somebody is interested, they can reach out to me on Instagram and I can hop on a call with them and see if they might be a fit. That’s one way they can work with me. That’s probably the best way. That’s my one of my favorite things I’ve ever built is the Skeleton Key Mastermind. If they are a podcast or looking to create social media content, we started a company called Podbrand, which is essentially real people editing real video.

versus AI, which AI is dampening all over social media. So we usually work with higher end individuals who are interviewing for who are interviewing big names who might they might want to be using that specific B roll all that stuff versus AI B roll. So for like for an example, I just had Kurt Angle on my podcast from the WWE. And so we were able to obviously create content with like real, you know, him wrestling and him getting a gold medal in the Olympics medals and or in the Olympics and all that stuff. And so pot brand is a good way if there are podcasts that are work with us.

But other than that, I do some one-on-one consulting, but I’m really, really picky with who I work with, because I told you earlier, like, how do I work less and make more is my ultimate goal in life. And so if they want to work with me consulting, building a brand, and really kind of boosting whatever they’re doing, they can do that. But I’m very, very selective with who I

Christian
Nice. And how have you found the way to work less and enjoy more of what you do through the way you monetize? Like, yeah, know what? The mastermind just five people that does it for me. How have you found your way to do that?

Justin Schenck
Yeah, so you know what happened was COVID really opened my eyes to how much I was working and traveling and doing all these things. And when COVID happened, I lost 75 % of my income overnight. And I ended up hiring a coach to help me figure out how do I replace this income as quickly as possible. And on our first call, he said, what do you like? What do want to do? I honestly man, I just want to get paid to be me. And so we built out structures that were very, very passive, right? So the immediate thing was we built a course.

which is no longer available. We built a course that was available for about a year and a half. It did really, really well. We ended up shutting that down just because I’ve shifted so many things. I, you know, it was in the podcast space. was a lack of a better term. It was a money grab. It helped people, but it was a money grab. needed the, I needed the cash. And then I was like, okay, well, what else can we do? Right. And so we started to talk about more like group coaching. And I said, I want to do group coaching, but I love community. So let’s build a mastermind. So we did that. And then, you know, beyond that, what we did was I,

I really look at business differently now. And so like pod brand, for example, I’ll share numbers if you want like pod brand, for example. I was working with a designer in India. His name is Vivek. He’s amazing. He’s a great designer, great editor, great all these things. And I gave him work throughout the years with for my clients for myself. And like, was just like, yeah, use him use him. And he reached out to me one day and he goes, Hey, man, you said you’ve sent me so much business over the years. Like, do you want to start something together?

And I was like, oh, yeah, but I don’t want to work a lot. So what’s this going to look like? And so he goes, well, how about we all handle everything, right? Like you’ll help kind of one board, which I don’t do that anymore. But you’ll you’ll help the onboard and then we’ll take care of it from there. I was like, great, here’s how it’s going to work. So I want 60 percent. I want 60 percent of all the income that comes in. I’ll pay you 40 percent. But as we grow and scale, you have to hire people in India under you with that 40 percent.

And so now it’s very, passive, couple hours a month. But I make 60 % no matter what, no matter how big the company is going to grow, I will always make a 60 % profit. And, you know, he’s living his best life. Like I literally said to him, I was like, how much money do need a month to live the life you want to live? He told me I was like done, right? And so we were able to build the dream life for him. He just bought a motorcycle. He’s got a beautiful little daughter. And so like, it’s really cool to see.

But it’s about being strategic, right? I always ask myself before any opportunity comes my way I go well how much time will this take and if it does if it’s if it’s not worth the squeeze I’m not doing it and so it’s just being about being strategic it’s about entering a season of no and saying no more than yes and You know allowing yourself to truly be clear on what it is You really want my goal isn’t to be a multi-millionaire. My goal is to do well enough to do what I want to do what I When I want to do it with who I want to do it with

I don’t need multiple millions of dollars a year to do that, right? And so that’s really kind of my focus is like, how do I build the life that I want versus the business that I think that’ll support that life, if that makes sense.

Christian
Yeah, absolutely. I think that’s where a lot of people, and I guess we all go through that phase of like, you have to reach your top or that moment of like, put all this work in the middle, all this money, and this is all great, but I don’t live, don’t do the, you know, it’s like, okay, let me redefine what success looks like for me. It’s like, that is a point that everybody think has to arrive to at some point, you know?

Justin Schenck
Yeah, one thing we do in our mastermind, we’ll sit down and be like, what’s your financial goal this year, right? And I’m making these numbers up and say somebody goes, oh, it’s a million dollars this year. Okay, great. Now, what do you want your life to look like? How many vacations do you want to take? What kind of clothes you’re wearing? What kind of car are you driving? What kind of are you buying a house? What are you doing? Are you upgrading? Where are you at, right? And we’ll break down what they want their life to look like. And we say, okay, well, how much money do you think you need in order to do that? A lot of times it’s a lot less than their actual financial goal.

Right? Like financial goals are just plucked out of the air. Be like, somebody said I should be seven figures. So my goal is a million dollars. Great. Let’s see if we can get you there. But you don’t need that if you don’t want to. So why don’t we make it $400,000, which will make this easier. You’ll work less. You’ll spend more time with your family. You’ll be able to travel more. You won’t be stuck behind a desk all day. Like I’d much rather do that and still do the things that I want to do than go just chase a million dollars just because somebody said I should have two commas in my paycheck.

Christian
Yeah, so true. it comes down to redefining that success for yourself and really seeing what is the life I want to live. So I want to switch gears a little bit and ask you a couple more personal questions like who or what inspires you currently on your spiritual or entrepreneurial journey?

Justin Schenck
Yeah, man. So I actually have five key people in my life who inspire me and push me and do all these things. And so I’ve actually come up with these five roles that people should have. Everybody should have these five people in their life. And I’ll go through them very, very quickly. It’s a cheerleader, a bruiser, a mentor, softie and a coach. And these are the five people that I think you need in your life at any given time. Obviously, they evolve and change. But like.

These are people that support me through that journey. And those are the people who inspire me and my softies, my wife. And so the fact that, we get to live this life together and do cool things together that inspires me. You know, my cheerleader is a guy who ended up marrying me and my wife. And I’ve known him for years, a great business mind, a great human being. And so like these are the people that help inspire me to continue to grow in all areas of my life. And it’s very strategic and it’s very on purpose. And I love every single one of them dearly.

I’d give them the shirt off my back. those are the people that inspire me to continue to push.

Christian
Beautiful. Yeah, I think that’s such a powerful, ⁓ just, yeah, strategy or just think to apply framework to apply to your life. Like, yeah, surround yourself with five people that you really, you know, support your growth, you know, and your evolution. when it comes to your legacy, this is a question to a little think about like, are three words you want people to know you for after you leave this physical plane?

Justin Schenck
Three words.

Christian
Yeah, take a second there.

Justin Schenck
Giving, loving, humble.

Christian
Beautiful. And what is your vision of the new Earth? you know, however you define that and how the world is going to develop, like, what’s your vision?

Justin Schenck
Yeah, how I think it’s going to go or how I want it to go is the question. Yeah, man, you know, I think.

Christian
how you wanted to go. That’s how

it’s going to go ultimately.

Justin Schenck
Yeah, look, I think one thing people don’t realize is how we’re all connected even if we don’t feel connected. There’s purposeful divide pushed around the world. But when it comes from a spiritual place, we’re all connected in so many deep ways. And so what I would love to see is more unity, more acceptance. One thing I’ve been saying a lot lately is curiosity is a superpower. And I believe if people were more curious as to why, people are the way they are.

more curious as to why people are making the decisions that they’re making, and truly curious, not from a curious standpoint of like, now I need to tell them they’re doing it wrong. I think that would change the game, right? And so I would say a more curious world of people who are willing to realize that, you know, a raising tide rises all ships. And so if we’re able to really kind of find that that total connection, I think it would be a beautiful thing. And, and, you know, I don’t know. It won’t happen in my lifetime, but maybe someday.

in future lifetimes, we’ll be able to see that happen.

Christian
Yeah, yeah, I’m sure, you know, it’s gonna happen. It’s gonna happen sooner than think, you know? Like people need to work stuff out, but everybody wants the same, feel, you know?

Justin Schenck
Yes, wow, right? We all want the same thing, but we all want it a different way. And that’s the problem.

Christian
I know. So yeah, we’re coming to the close of the episode and that part I always like to give over to the guests and just ask them, do some future visioning, some future goals. Like what are your future goals as a spiritual entrepreneur, as a company, as a brand? Like what are you looking to call in the years to come?

Justin Schenck
Yeah, man, I just said this to my wife last night at dinner. So my goal in the next year meeting from this from this event, April 6, the event next year, which will be later, I think it’s 24. It’s like the last Friday of April. There’s two big things, obviously, three big things. One, we want to grow the event itself. We want more people to attend and be a part of this incredible time. But there’s two big things are I want to finish the book that I’m writing, which is about those five people that we discussed.

and also land a TED Talk, which it’s crazy. Back in the day, pre-COVID, it was like 2019, I got offered a TED Talk, which it was being held at a local college here. And I said no, because I didn’t have a TED Talk at the time. And so now I’m like, OK, I have a TED Talk now. So it’s about being intentional, about timing it right, about doing all those things. So I’d say in the next year, next calendar year, we’ll have the book done and I will be on a TED Talk or TEDx stage.

along with some other fun things sprinkled into which we haven’t announced yet. But, but dude, you got a lot of you got a lot of new things out of me, which is the announcement the next year’s event, the two big goals for the year. This has been a fun conversation.

Christian
Yeah, yeah, I agree. Thanks so much, you know, for being on and sharing all your wisdom, your insight, your heart, and for inspiring us all to grow, you know, every single day. I appreciate that. And yeah, just let us know any any last words for the audience. then, of course, where people can find you, where they can, you know, buy tickets.

Justin Schenck
Yeah, I’ll leave him with this thought.

There’s something I heard a long time ago that I now repeat a lot of times when I’m speaking on stages, which is you are exactly where you are supposed to be and exactly where you chose to be. And I remember when I heard that I got, I got a little butthurt because I was like, don’t like where I am. How are you saying I chose this? And it can be painful if you don’t love where you are right now. But the beauty of that statement is that means you get to choose where you’re going. That means your actions today change your future.

Just 1 % every day is the goal, right? How do we get better 1 % every single day? And so yes, that quote can sting, but I think it’s powerful because it means you have complete control over where you’re going. And one thing is, like I believe my purpose is to let people know that it doesn’t matter where you come from. It doesn’t even matter where you are today. What matters are the decisions you make today to create a better tomorrow for yourself and the people around you. And I think that’s where I want to leave people there. And if they’re interested, if they like this conversation, they can find my podcast by searching growth now, it’ll pop up.

I always say check out a couple episodes. If you like it, click subscribe and come on the journey with me because we’re all on this journey. And then depending on when this comes out, either way, tickets will be for sale growth now summit.com. They can either grab tickets for this year if it comes out soon, or they can grab tickets for next year if it’s after

Christian
Cool, awesome. Thanks so much for being on Justin. It’s been a true honor.

Justin Schenck
Thanks, Christian.

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